X Corp, formerly known as Twitterwill file a lawsuit against Media Matters and those who attacked social media platform Elon Musk in a post on the platform, shortly after major American companies paused their ads on the site.
“X Corp will file a thermonuclear lawsuit against Media Matters and against all those who have collaborated in this fraudulent attack against our company,” Musk wrote in a post on X, without naming any other parties.
The liberal group media surveillance Medium Matters for America said earlier this week that it found that corporate ads from IBM, Apple, Oracle and Comcast’s Xfinity were placed next to anti-Semitic content.
IBM said Thursday that it immediately suspended all advertising in X, property of Musk, after the group discovered that its ads were placed next to content that promoted Adolf Hitler and the Nazi Party.
Disney, Warner Bros. Discovery and Comcast, Lions Gate Entertainment and Paramount Global They said Friday that they were also pausing their ads on X. Axios reported that Apple would do the same.
Musk on Wednesday endorsed an anti-Semitic post on X that falsely claimed that members of the Jewish community were stoking hatred against whites.
“This week Media Matter“s for America published a story that completely misrepresented the actual experience at X, in another attempt to undermine free speech and mislead advertisers,” read a statement posted by Musk.
“Media Matters created an alternate account and curated the posts and advertising that appear on the account’s timeline to misinform advertisers about the location of their posts.”
Media Matters did not immediately respond to an email request for comment outside of business hours.
Advertisers have fled the site since Musk bought it in October 2022 and reduced content moderation, leading to a sharp increase in hate speech on X, according to civil rights groups.
The White House on Friday condemned Elon Musk’s support for what it called a “horrible” anti-Semitic conspiracy theory in Americans.”
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“It is unacceptable to repeat the appalling lie… a month after the deadliest day for the Jewish people since the Holocaust,” said White House spokesman Andrew Bates, referring to the Oct. 7 attack by the Palestinian Islamist group. Hamas against Israel.