Contrary to what one might think because this is a political year, various experts are convinced that 2024 will not be so unfavorable.
True, there will be less growth, but companies will not let their guard down to take advantage of the internal market, nearshoring and improve their processes to increase sales.
A company in that situation is the Spanish Indra, which arrived in 1997. It has not stopped growing. Go the country is one of its main bets at a global level.
The multinational that commands José Vicente de los Mozoswith sales of 3,851 million euros and 56,000 employees, has its fourth stronghold here after Spain, Italy and Brazil.
The helm takes him Oscar Diez, with 15 years in Mexico. He just became naturalized. He told him that he had just taken the reins of AMITI.
In the last 3 years explains Diez, Indra has achieved annual growth of 20%, which has allowed it to gain market share. In 2023 alone the industry barely grew 7%.
This 2024, Indra estimates to sustain its progress of 20% vs. 10% of the market, since its clientele brings projects to improve its technology, for example in supply chain, payment systems, cybersecurity, gender equality and sustainability.
In artificial intelligence there is everything to walk. Of course, when the Internet is brought to the plant, the risks of cybercrime must also be limited.
Likewise, the consumer industry, banks, insurance companies or fintech, Indra’s clients, cannot let their guard down when it comes to technology. There is a real boom in cards.
This year for Indra, portfolio diversification is one of the challenges, in addition to taking advantage of nearshoring. Also the attraction of talent that is scarce. Here he operates with 3,500 employees.
Ten also with his cap at AMITI will seek to push to close the country’s enormous digital gap, so that SMEs take advantage of the advances in IT. For this, ad hoc public policies are urgently needed.
Diez points out that AMITI has yet to achieve meetings with Claudia Sheinbaum and Xochitl Galvez to promote, together with its 150 partners, greater transversal reach.
So much to do and at the moment a favorable horizon, despite the situation.
MEXICAN CINEMA 4.96% OF THE BOX OFFICE AND 4 FILMS EXCEED ONE MILLION
I was talking to him about the good reception that the inspiring film “Radical” that he plays had. Eugenio Derbez and that in 2023 attracted 3.2 million viewers. According to the Canacine that he presides Avelino Rodríguez Last year, Mexican cinema with 95 releases achieved a “market share” of 4.96% of the box office. It improved vs 2022 as it fell to 3.62%, but was far from the 9.28% of 2019. In addition, 5 titles accounted for 64.7%. Also include “Unhappy Ever After,” “Que Viva México!” “Surviving My XV”. Only these 4 exceeded one million attendees.
BAFAR POSTPONES DEBUT IN BIVA AND CNBV FORMS OBSERVATIONS
The critical path outlined by the Chihuahuan sausage firm Bafar to leave the BMV of José-Oriol Bosch and make his debut yesterday at BIVA, which he directs Maria Ariza. This did not happen. Yesterday the station reported that the CNBV of Jesus of the Fountain He asked for more information. The authority made various observations. Bafar is in the middle of an investigation due to the sharp rise in its securities by more than 200% from 2021 to 2023.
CCE AND IP OF SAUDI ARABIA ON MONDAY AND GOAL TO ATTRACT INVESTMENT
On February 19 there will be a meeting between the CCE of Francisco Cervantes and the Federation of Saudi Arabian Chambers of Commerce. The intention is to explore investment projects between Mexico and that country. Over there Raquel Buenrostro of Economy and the chancellor Alicia Bárcena. By the CCE Manuel Perez Cardenas, Rolando Vega of the CMN, Maximo Vedoya of Caintra, Humberto Martinez from Index, Jose Zozaya from AMIA, Juan Cortina of the ANC, among others.